PRIVACY POLICY

Last Updated: April 16, 2025

1. INTRODUCTION

Welcome to Keep-Up ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and/or website (collectively, the "Service").

Please read this Privacy Policy carefully. By accessing or using the Service, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

2. INFORMATION WE COLLECT

2.1 Information You Provide to Us

We may collect information that you provide directly to us when you:

• Create an account
• Fill out forms in our Service
• Correspond with us
• Subscribe to our newsletters
• Participate in surveys, contests, or promotions
• Report problems or seek customer support

This information may include:

• Contact information (such as name, email address, phone number)
• Profile information (such as username and password)
• Transaction information (such as purchase history)
• Feedback and correspondence (such as information you provide in your responses to surveys, when you participate in market research activities, report a problem with Service, receive customer support or otherwise correspond with us)

2.2 Information We Collect Automatically

When you use our Service, we may automatically collect certain information about your device and usage of the Service, including:

• Device information (such as your IP address, browser type, mobile device ID, operating system version, device type, and device name)
• Usage data (such as pages visited, features used, time spent on the Service, the referring URL, and other actions you take on our Service)
• Location information (such as general location derived from IP address)

We collect this information using the following technologies:

• Cookies and similar tracking technologies
• Log files
• Device identifiers

3. HOW WE USE YOUR INFORMATION

We use the information we collect or receive for the following purposes:

• To provide, maintain, and improve our Service
• To process transactions and send related information
• To send you technical notices, updates, security alerts, and administrative messages
• To respond to your comments, questions, and requests
• To communicate with you about products, services, offers, promotions, and events
• To monitor and analyze trends, usage, and activities in connection with our Service
• To detect, investigate, and prevent fraudulent transactions and other illegal activities
• To personalize your experience on our Service

4. SHARING OF INFORMATION

4.1 Sharing of Anonymous and Aggregated Information

We may share anonymous, de-identified, and/or aggregated information with third parties for various purposes, including:

• Industry analysis and research
• Marketing and advertising
• Improving our Service and developing new products and services
• Business partners that offer complementary services

When we share anonymous information, we implement appropriate technical and organizational measures to ensure that the data cannot be linked back to you or any specific individual.

4.2 Sharing with Service Providers

We may share your information with third-party vendors, service providers, contractors, or agents ("Service Providers") who perform services for us or on our behalf, such as:

• Payment processing
• Data analysis
• Email delivery
• Hosting services
• Customer service

Our Service Providers are bound by contract to only use your information for the specific purpose of performing services for us and in accordance with this Privacy Policy.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to:

• Comply with a legal obligation or process
• Protect and defend our rights or property
• Prevent or investigate possible wrongdoing in connection with the Service
• Protect the personal safety of users of the Service or the public
• Protect against legal liability

4.4 Business Transfers

We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

5. DATA SECURITY

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your information, transmission of personal information to and from our Service is at your own risk.

6. DATA RETENTION

We will retain your information only for as long as is necessary for the purposes set out in this Privacy Policy, or for as long as we are required to maintain this information by applicable law or regulation. When we have no ongoing legitimate business need to process your information, we will either delete or anonymize it.

7. YOUR CHOICES AND RIGHTS

Depending on your location and applicable laws, you may have the following rights regarding your information:

• Access to information we have about you
• Correction of inaccurate or incomplete information
• Deletion of your information from our records
• Restriction of processing of your information
• Data portability (receiving your data in a structured, commonly used format)
• Objection to processing of your information
• Withdrawal of consent (where processing is based on consent)

To exercise these rights, please contact us using the details provided in the "Contact Us" section below.

8. CHILDREN'S PRIVACY

Our Service is not directed to individuals under the age of 13 (or as specified by local law). We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child without verification of parental consent, we take steps to remove that information from our servers.

9. INTERNATIONAL DATA TRANSFERS

Your information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different from those of your country. We have taken appropriate safeguards to ensure that your information will remain protected in accordance with this Privacy Policy.

10. THIRD-PARTY LINKS AND SERVICES

Our Service may contain links to third-party websites or services that are not owned or controlled by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. We encourage you to be aware when you leave our Service and to read the privacy policies of those websites.

11. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date. We will notify you of any changes by posting the new Privacy Policy on this page and, if the changes are significant, we will provide a more prominent notice. We encourage you to review this Privacy Policy periodically for any changes.

12. CONTACT US